Chunghwa Telecom has once again earned global recognition for its brand excellence. The World Branding Forum recently announced the winners of the 2025-2026 World Branding Awards, where Chunghwa Telecom received the Brand of the Year Award: Telecommunication - Mobile in Taiwan for the 11th time. It remains the only telecom brand in Taiwan to receive a National Tier award and continues to lead as the Taiwanese company with the most wins over the past 12 years, underscoring its exceptional brand strength and international acclaim.
The World Branding Awards is one of the most prestigious and influential honors in the global branding arena. Winners are selected through a rigorous process combining brand valuation, public online voting and consumer market research. This year, more than 1,000 brands across 66 countries were evaluated, with over 90,000 consumers participating in the vote. Fewer than 100 brands ultimately received awards, highlighting Chunghwa Telecom’s strong consumer trust and global brand standing.
Connecting the World through Innovation, Built on a Customer-First Promise
As Taiwan’s largest telecom operator, Chunghwa Telecom continues to strengthen its infrastructure through a multi-layer “Sea, Land, Satellite and Sky” network architecture, encompassing submarine cables, fiber networks, mobile communications, microwave transmission and satellite systems. This approach enhances network resilience and ensures reliable, secure connectivity for customers. Chunghwa Telecom’s mobile network consistently ranks first in Taiwan according to Opensignal and Speedtest reports, leading in key metrics such as 5G speed, coverage, stability and user experience. In fixed broadband, its HiNet Fiber service dominated the “2025 Home Broadband Quality Satisfaction Survey” by Eastern Online, winning 17 first-place indicators and earning the title of Best Network Experience Brand, reaffirming its reputation for high-speed, stable and dependable connectivity.
In the ICT field, the company has strengthened its competitive position, securing the AWS Consulting Partner of the Year award for the second consecutive year and receiving the Outstanding Catalyst Award at TM Forum’s Digital Transformation World, highlighting its excellence in digital transformation and innovative services. With its integrated “Cloud, Network and Security” strengths, the company provides enterprise cloud platforms, 5G enterprise private networks, AI-ready data centers (AIDC) and cybersecurity solutions. Chunghwa Telecom’s AI capabilities continue to empower governments and enterprises, accelerate digital transformation and build industry ecosystems. The company has also expanded its services to the United States, Europe, Japan, Singapore and Southeast Asia, supporting Taiwanese businesses worldwide and strengthening Taiwan’s global competitiveness.
AI Leadership Drives Strong Global Innovation Performance
Backed by strong R&D capabilities and world-class technical expertise, Chunghwa Telecom continues to achieve breakthroughs in AI innovation. Since 2004, the company has accumulated nearly 300 AI-related technical achievements and was recently ranked among Taiwan’s top four in the Ministry of Economic Affair’s AI Patent Technology Analysis Report, holding the largest number of AI patents in the telecom sector. Chunghwa Telecom also claimed first place in the Global AI City Challenge, further showcasing its internationally recognized AI strengths.
The company applies AI through an “internal and external empowerment” model. Internally, AI enhances customer experience, network maintenance and operational efficiency, using AI Agents to improve service responsiveness and predictive models to anticipate equipment deterioration in data centers and base stations, ensuring network stability while reducing costs. Externally, Chunghwa Telecom integrates AI with ICT technologies across diverse industries, enabling smart customer service, law enforcement, ports, healthcare, buildings, transportation, security, cybersecurity and energy efficiency. It also supports government initiatives in disaster response and anti-fraud efforts, positioning itself as a trusted partner for both public and private sectors.
Chunghwa Telecom’s Brand Strength Continues to Gain Global Recognition
Guided by its customer-centric philosophy and brand spirit of “Always Ahead,” Chunghwa Telecom continues to anticipate market trends and drive innovation through AI technologies combined with its telecom and ICT expertise. Looking ahead, the company will maintain its global vision, lead industrial transformation, and strengthen Taiwan’s brand competitiveness on the international stage, demonstrating world-class brand excellence.
